Overview
DoublePositive Marketing Group was founded in late 2004 for the specific purpose of bridging the “last mile” of converting traditional (data-only) leads into sales. More primitive versions of marketing provide leads to sales professionals in data form, requiring sales professionals to work through the data themselves in order to find a genuinely interested and genuinely qualified consumer. DoublePositive has evolved the model of lead generation so as to provide sales professionals with a live, qualified, and interested consumer, along with the consumer’s data, all in real time.
In 2006, DoublePositive was named to PriceWaterhouseCoopers and Entrepreneur magazine’s list of Top 100 fastest growing small businesses in the US.
Live Call Transfers
DoublePositive has developed a real-time system for generating and acquiring Internet sales leads in data form, qualifying/scoring those leads using a proprietary algorithm, delivering the data to one of their call centers in order to be contacted, qualified, and transferred LIVE to their network of sales professionals via any phone.
Sales professionals are also able to access the original lead data using a standard web browser via the company's client extranet simultaneous to receiving the live call transfer. Thus, a 100% contact rate is inherent in the program. As a result of the second layer of screening/qualifying beyond a consumer’s initial expression of interest, sales professionals speak live with consumers who have the highest probability of converting into a sale.
Industries
DoublePositive offers live call transfers for the following industries:
- Mortgage
- Insurance
- Debt
- Real Estate
- Education
- Automotive
Discount Details
Genara Group's members save 10% with DoublePositive on all live call transfers priced at $70.00 or above by utilizing our volume pricing contract. All discounts will be taken after the fact and applied to your account to accomodate for DoublePositive's market-driven pricing model.